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Article

22 Sep 2010

Author:
Jeremy Hance, Mongabay.com

Another food goliath falls to palm oil campaign

...General Mills pledges to source only sustainable palm oil by 2015...Outspoken critic of General Mills, the Rainforest Action Network (RAN), welcomed the decision...[and said] it will now focus on...Cargill, to press them to adopt similar goals as General Mills, Unilever, and Nestle...[E]nvironmental activists clearly see this as another in a string of victories against...companies purchasing palm oil from Malaysia and Indonesia where forest cover has fallen dramatically...linked to the rise in palm oil plantations, as well as logging and pulp and paper manufacturers...Deforestation is causing...conflict with indigenous groups who depend on the forest for their livelihood, destruction of vital freshwater sources, and greenhouse gas emissions that globally outstrip the transportation sector...[A]ctivists have not yet tackled the biggest consumers of palm oil: China and India. [also refers to General Mills brands: Cheerios, Betty Crocker, Hamburger Helper]