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Article

2 Apr 2013

Author:
Leon Kaye, Guardian Sustainable Business (UK)

Child rights in the Gulf: multinationals need to step up their CSR efforts

The Gulf…states[']…enormous wealth…comes at a high cost for children. Pollution soils the environment [and] dependence on the automobile has had an impact on health…Businesses…have stepped in and…found opportunities to engage in community programmes geared to children…The non-profit INJAZ in Qatar[‘s]…biggest challenge is recruiting volunteers….Nevertheless…its supportive board has included professionals from Deloitte, Citi, ExxonMobil and Qatar Petroleum. Health…offers opportunity for companies who wish to expand their CSR programmes. In Saudi Arabia…Henkel partnered with…Carrefour to launch a sustainability drive for local grocery shoppers….HSBC worked with local schools…within the UAE…to raise awareness…about climate change's consequences…[F]or companies interested…in the Gulf, working with the region's youth is one way to build trust and establish a reputation as a reliable partner.