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Article

27 Nov 2013

Author:
Rawlings Otieno, Standard Digital (Kenya)

Coca-Cola marks Kenya @50 with Sh100m sponsorship deal

Women and youth are set to benefit from Sh102 million in sponsorship from the Coca-Cola Beverage Company. The money will be used to buy assets, which the deserving women and youths across the country will use in establishing small business to help alleviate poverty and create jobs. Devolution and Planning Cabinet Secretary Anne Waiguru said the investment will be used to support poverty alleviation through the creation of entrepreneurial opportunities in line with the objectives of the Uwezo Fund, a flagship project of the Kenya Vision 2030 Second Medium Term Plan for women and youth empowerment...Coca-Cola’s General Manager for East Africa, Peter Njonjo, said the company already has a platform through which, it has been enabling the economic empowerment of women and will ride on the same to realise the 13,000 jobs.