...in several mineral-rich provinces...Indian corporates that have invested in community-building efforts in the past are reaping benefits while billion-dollar projects announced by global behemoths struggle to take off...“For mid-rung companies with big aspirations, it makes sense to invest in CSR now,” says Nittin Johri, CFO of Bhushan Steel...Usha Martin...believes that...its dedicated work among the community that helped it...start coal mining operations in Daltongunj, a Maoist-affected area...when Adhunik moved in to set up a...power plant in Jharkhand...they began with a census...around the project site to get a fix on living standards and build a sustainable model around it....The CSR work of JSW Steel is personally monitored by vice-chairman...the upshot: JSW was one of the few steel companies which managed to acquire around 4,000 acres for its steel project without a fuss. [also refers to Posco, ArcelorMittal, Vedanta]