Since...the Universal Declaration of Human Rights (1948), the world has made great human rights progress. But that progress is not easy to measure. The Universal Declaration has over 30 distinct human rights. Moreover, as Albert Einstein once warned "not everything that counts can be counted." Policymakers, activists, and scholars do not agree on how to count e.g. whether they should measure progress (as evidenced by new laws) or outcomes (as in educational outcomes). But in recent years...Nobel prize winning economist Amartya Sen established a scholarly bridge between economics and human rights...Second, in 2000, officials from 181 nations...agreed to set targets and measure their progress towards achieving global human rights and development goals...This conference will examine these new metrics and how scholars, business leaders, and government officials are using them to devise cost-effective approaches to stimulating economic growth while advancing human rights. [panel on:] NGO and Business Perspectives on Metrics to assess Human Rights Moderator: Hans J. Hogrefe, Former Dem. Staff Director, House Human Rights Commission Speakers: Bennett Freeman, Calvert Investments; Arvind Ganesan, Human Rights Watch; Chris Jochnik, Oxfam; Faris Natour, Director of Human rights, BSR; Olav Ljosne, Shell Oil Company