Major global brands have been enticed by Myanmar’s largely untapped potential...Myanmar’s government awarded...licenses...to telecommunications firms from Norway and Qatar... [O]pportunities abound – but so do pitfalls. The reforms introduced since the quasi-civilian government...took over from Myanmar’s military junta in 2010 remain far from complete, and key concerns for companies include the high risks associated with human rights abuses, security and corruption. One potential flashpoint is the absence of community consultation and consent for projects... Myanmar authorities have increasingly used intimidation and criminal prosecutions to clamp down on peaceful protests against international projects... Security issues present another major business risk...All this means that...companies must take care... The...practice of corporate “human rights due diligence”...is an important starting point... [refers to Carlsberg, General Electric, Coca-Cola, Heineken]