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Article

13 Jan 2005

Author:
Ben Hall, Dan Roberts & Gary Silverman, Financial Times

Obesity fears prompt Kraft to stop targeting children with junk food ads

Kraft Foods has promised to stop marketing junk food directly at children in one of the industry's biggest concessions yet to anti-obesity campaigners. [also refers to PepsiCo, McDonald's, Coca-Cola, Cadbury Schweppes]