The ten companies that lead the Business Leaders Initiative on Human Rights [ABB, Barclays, MTV Networks Europe, National Grid Transco, Novartis Foundation, Novo Nordisk, Body Shop, Hewlett-Packard, Statoil, Gap]...believe that human rights are part of the “business of business” and we have taken a positive approach to examining the content of the Universal Declaration of Human Rights within a business context...When we look back at the preamble of the Universal Declaration and its call to “all organs of society” to play their role in promoting and protecting human rights, some may reasonably conclude that nonstate actors such as the private sector have not always done enough to make a positive difference in making rights a reality for all. We have an opportunity now, as we mark the 60th anniversary of the UN’s founding and seek to reform the organisation to meet today’s challenges, to reconsider the Universal Declaration’s call.