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Article

23 Feb 2013

Author:
George Omondi, Business Daily [Kenya]

Companies invest in peace drive ahead of polls [Kenya]

An increasing number of companies are putting their resources in peace campaigns as Kenya prepares for historic elections next week. The peace drive by both small and large companies seeks to counter negative political messages and electoral violence-related losses that left businesses with a bill of Sh10 billion five years ago. While many are hopeful the elections will be peaceful, the private sector players are not taking any chances... “Our aim is to foster harmony among Kenyans,” says Crown Paints Kenya CEO Rakesh Rao. The company launched its peace drive in Kibera slums last month and its message is on billboards in many areas...The Kenya Association of Manufacturers (KAM), an umbrella body for industrialists, estimates that the industry lost over Sh10 billion and more than 4,000 jobs in the 2008 post-election violence. [also refers to Safaricom & PS Bison(part of Steinhoff International)]