...[A]ccording to research recently carried out by Ethical Consumer magazine...the price of many...toys fail to reflect the hidden environmental and social costs of their production...Hasbro['s]...Transformer toys are made with PVC, a plastic that has come under fire from campaigners for its carcinogenic properties and the dangerous byproducts, such as mercury, produced during its manufacture...Hasbro has also been challenged over human rights abuses in its Chinese supplier factories... The report "Nightmare on Sesame Street" by the National Labour Committee last year highlighted many of these problems…There are ethical alternatives. German manufacturer Holz Toys only uses European factories where labour rights are guaranteed... Maya Organic,...is an umbrella organisation...with the aim of alleviating poverty and empowering workers...[also refers to Lego]