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Article

1 Nov 2009

Author:
Yashashree Gurjar, InfochangeIndia.com

Partners in sustainability [India]

Ballarpur Industries Ltd (BILT) ...is a part of the...Avantha Group...BILT has active partnerships with 18 NGOs across India, operating at six of its manufacturing sites. Most of these partnerships are focused on working in communities where BILT has its locations. ...Over the last few years, BILT has directly partnered to form organisations within communities, such as farmers’ cooperatives and women’s credit cooperatives, and has seen them successfully manage programmes that are in the larger interests of their villages and communities....NGO-corporate partnership is an idea whose time has come. More so because CSR has become critical to the sustainability of the corporate sector as a whole. Corporations are realising that it is not enough for them to grow without society around them growing as well.