On June 29th, the Stock Exchange of Thailand (SET) released long expected guidance on social responsibility and reporting and published three important pieces of guidance for Thai companies...These guidance documents, produced by SET’s Corporate Social Responsibility Institute (CSRI), represent a serious commitment to international standards and are a big push for Thai companies on two fronts: implementation and reporting. They are the latest in a series of tools designed to help Thai companies to expand their vision of CSR beyond charity and philanthropy and adopt it as a strategic issue. The detailed guidance goes beyond that offered by most other Asian stock exchanges.