...BSkyB decided in January 2006 to become the first media company to become carbon neutral...Within five months, it had hit the target - the satellite broadcaster now uses 100 per cent renewable electricity for all BSkyB-owned UK sites and has involved all its departments, staff and suppliers in reducing carbon emissions...The consequences of the...move went much further...when Rupert Murdoch, the...chairman...of News Corporation, announced that the rest of his media empire would follow the example...Nine other companies have been recognised by BITC [Business in the Community] this year in the new Man Group International Climate Change Award for strategic, comprehensive and innovative approaches to tackling climate change. They include Tesco, Barclays...B&Q [part of Kingfisher]...Lafarge Cement...Toyota...Ford...Dagenham and GEDA...Redrow...ScotAsh, a joint venture between ScottishPower and Lafarge...[also refers to Manchester City football club, Red Dragon FM, BT, Royal Mail, Sainsbury, Rio Tinto]