Türkiye: Puma to begin production in Türkiye, citing factors incl. affordable costs & proximity to European market as basis for decision
"Clothing giant Puma started production in Turkey!", 5 December 2024
Puma...announced that it has started production in Turkey. Puma, which started to cooperate with Turkish companies, aims to increase its production capacity. The brand, which started working with Urgan Shoes as a first step, stated that it is open to new collaborations.
By choosing Turkey as its production base, Puma highlighted our country's experience in the textile and footwear industry. Factors such as affordable costs, experienced workforce and proximity to the European market were effective in making this decision. Turkey's growing sportswear market is also cited as one of the driving forces behind this investment...
Puma had produced in Turkey before 2020, but ended these activities due to some problems..
[Translation via Google Translate]