"Kenyan influencers sever ties with Safaricom amid Finance Bill backlash"

Kenyan influencers have publicly severed ties with Safaricom, citing their objection to the company's stance on the Finance Bill 2024. The influencers took to social media to express their disappointment with Safaricom, accusing the telecom giant of siding with authorities during recent civil unrest. Mike Muchiri, a long-time influencer for Safaricom, declared, "I’ve been an influencer for @SafaricomPLC for the longest time. I am cutting all ties with them. I cannot, in good conscience, continue to associate myself with a brand that has turned its back on the very people it should support. #RejectFinanceBill2024"...

In response to the criticism, Safaricom CEO Peter Ndegwa addressed the outage and the Finance Bill controversy. He apologised for the network disruption, attributing it to reduced bandwidth on international cables, affecting multiple telecom providers. “I want to start by sincerely apologising for the network outage that started on June 25, 2024. This outage was occasioned by reduced bandwidth on some cables that carry internet traffic.