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์ด ํŽ˜์ด์ง€๋Š” ํ•œ๊ตญ์–ด๋กœ ์ œ๊ณต๋˜์ง€ ์•Š์œผ๋ฉฐ English๋กœ ํ‘œ์‹œ๋ฉ๋‹ˆ๋‹ค.

NGO ์ถ”๊ฐ€์งˆ์˜

2014๋…„ 10์›” 6์ผ

Response to McDonald's, from Helsinki Foundation for Human Rights, Polish Institute for Human Rights and Business, regarding Baku 2015 sponsorship

Thank you for your reply of September 16th to our letter and providing us with information about McDonaldโ€™s commitment to human rights, non-discrimination and diversity.  We also appreciate your readiness to engage in dialogue with companyโ€™s stakeholders. 

We note however that while you have provided us with information about the general policy of the company with regards to human rights, some of our concerns and questions remain unansweredโ€ฆ

๋‹ค์Œ ํƒ€์ž„๋ผ์ธ์˜ ์ผ๋ถ€

Business, human rights, and the Baku 2015 European Games

Civil society organizations urge sponsors of Baku 2015 to consider human rights impacts

๊ฐœ์ธ์ •๋ณด

์ด ์›น์‚ฌ์ดํŠธ๋Š” ์ฟ ํ‚ค ๋ฐ ๊ธฐํƒ€ ์›น ์ €์žฅ ๊ธฐ์ˆ ์„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค. ์•„๋ž˜์—์„œ ๊ฐœ์ธ์ •๋ณด๋ณดํ˜ธ ์˜ต์…˜์„ ์„ค์ •ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ณ€๊ฒฝ ์‚ฌํ•ญ์€ ์ฆ‰์‹œ ์ ์šฉ๋ฉ๋‹ˆ๋‹ค.

์›น ์ €์žฅ์†Œ ์‚ฌ์šฉ์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์€ ๋‹ค์Œ์„ ์ฐธ์กฐํ•˜์„ธ์š” ๋ฐ์ดํ„ฐ ์‚ฌ์šฉ ๋ฐ ์ฟ ํ‚ค ์ •์ฑ…

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๋ถ„์„ ์ฟ ํ‚ค

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๊ท€ํ•˜๊ฐ€ ์šฐ๋ฆฌ ์›น์‚ฌ์ดํŠธ๋ฅผ ๋ฐฉ๋ฌธํ•˜๋ฉด Google Analytics๋ฅผ ์‚ฌ์šฉํ•˜์—ฌ ๊ท€ํ•˜์˜ ๋ฐฉ๋ฌธ ์ •๋ณด๋ฅผ ์ˆ˜์ง‘ํ•ฉ๋‹ˆ๋‹ค. ์ด ์ฟ ํ‚ค๋ฅผ ์ˆ˜๋ฝํ•˜๋ฉด ์ €ํฌ๊ฐ€ ๊ท€ํ•˜์˜ ๋ฐฉ๋ฌธ์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์„ ์ดํ•ดํ•˜๊ณ , ์ •๋ณด ํ‘œ์‹œ ๋ฐฉ๋ฒ•์„ ๊ฐœ์„ ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ชจ๋“  ๋ถ„์„ ์ •๋ณด๋Š” ์ต๋ช…์ด ๋ณด์žฅ๋˜๋ฉฐ ๊ท€ํ•˜๋ฅผ ์‹๋ณ„ํ•˜๋Š”๋ฐ ์‚ฌ์šฉํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. Google์€ ๋ชจ๋“  ๋ธŒ๋ผ์šฐ์ €์— ๋Œ€ํ•ด Google Analytics ์„ ํƒ ํ•ด์ œ ์ถ”๊ฐ€ ๊ธฐ๋Šฅ์„ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

ํ”„๋กœ๋ชจ์…˜ ์ฟ ํ‚ค

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์šฐ๋ฆฌ๋Š” ์†Œ์…œ๋ฏธ๋””์–ด์™€ ๊ฒ€์ƒ‰ ์—”์ง„์„ ํฌํ•จํ•œ ์ œ3์ž ํ”Œ๋žซํผ์„ ํ†ตํ•ด ๊ธฐ์—…๊ณผ ์ธ๊ถŒ์— ๋Œ€ํ•œ ๋‰ด์Šค์™€ ์—…๋ฐ์ดํŠธ๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค. ์ด ์ฟ ํ‚ค๋Š” ์ด๋Ÿฌํ•œ ํ”„๋กœ๋ชจ์…˜์˜ ์„ฑ๊ณผ๋ฅผ ์ดํ•ดํ•˜๋Š”๋ฐ ๋„์›€์ด ๋ฉ๋‹ˆ๋‹ค.

์ด ์‚ฌ์ดํŠธ์— ๋Œ€ํ•œ ๊ฐœ์ธ์ •๋ณด ๊ณต๊ฐœ ๋ฒ”์œ„ ์„ ํƒ

์ด ์‚ฌ์ดํŠธ๋Š” ํ•„์š”ํ•œ ํ•ต์‹ฌ ๊ธฐ๋Šฅ ์ด์ƒ์œผ๋กœ ๊ท€ํ•˜์˜ ๊ฒฝํ—˜์„ ํ–ฅ์ƒ์‹œํ‚ค๊ธฐ ์œ„ํ•ด ์ฟ ํ‚ค ๋ฐ ๊ธฐํƒ€ ์›น ์ €์žฅ ๊ธฐ์ˆ ์„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.