Artigo
Coca-Cola Distribution Model Contributes to Entrepreneurship in Africa
As part of its commitment to the Business Call to Action, Coca-Cola has developed a Manual Distribution Center (MDC) model in Ethiopia and Tanzania that has the potential to contribute to some of the Millennium Development Goals (MDGs)...Coca-Cola's efforts in Africa are described in a report entitled Developing Inclusive Business Models, issued by the Harvard Kennedy School and the International Finance Corporation (IFC).