abusesaffiliationarrow-downarrow-leftarrow-rightarrow-upattack-typeburgerchevron-downchevron-leftchevron-rightchevron-upClock iconclosedeletedevelopment-povertydiscriminationdollardownloademailenvironmentexternal-linkfacebookfiltergenderglobegroupshealthC4067174-3DD9-4B9E-AD64-284FDAAE6338@1xinformation-outlineinformationinstagraminvestment-trade-globalisationissueslabourlanguagesShapeCombined Shapeline, chart, up, arrow, graphLinkedInlocationmap-pinminusnewsorganisationotheroverviewpluspreviewArtboard 185profilerefreshIconnewssearchsecurityPathStock downStock steadyStock uptagticktooltiptwitteruniversalityweb

Esta página não está disponível em Português e está sendo exibida em English

Artigo

22 Jul 2024

Author:
TFL

USA: Lululemon allegedly mislead consumers with environmental commitments in campaign, lawsuit says

'Lululemon Accused of “Global Greenwashing” Effort in New Lawsuit,' 22 July 2024

Lululemon has been named in a... lawsuit for allegedly deceiving consumers by way of misleading statements over its commitment to the environment, marking the latest in a string of “greenwashing” lawsuits being waged against companies over the veracity of their sustainability claims. ...The proposed class action complaint... filed with the U.S. District Court for the Southern District of Florida... alleges that while Lululemon presents itself as a “sustainable and environmentally friendly brand,” in reality, it has “taken advantage of consumers and their trust through a massive, global ‘greenwashing’ campaign.” 

...[The plaintiff] Gyani accuses Lululemon of violating the Florida Deceptive and Unfair Trade Practices Act and engaging in misleading advertising and unjust enrichment. She is seeking monetary damages, as well as injunctive relief. 

In a statement to TFL, a spokesperson for Lululemon said that it is “aware of the recent lawsuit” and that it is “confident the statements we make to the public accurately reflect our impact goals and commitments.” Be Planet is “not a marketing campaign,” the company said in its statement. “It is a pillar of our impact strategy, outlining the vision, goals and targets which guide our actions and investments. We are taking direct action and are committed to collaborating with industry partners to help address supply chain impacts on climate change. We welcome dialogue and remain focused on driving progress. This work is far from complete.”

Privacy information

Este site usa cookies e outras tecnologias de armazenamento na web. Você pode definir suas opções de privacidade abaixo. As alterações entrarão em vigor imediatamente.

Para obter mais informações sobre nosso uso de armazenamento na web, consulte nossa Política de Uso de Dados e de Cookies

Strictly necessary storage

ON
OFF

Necessary storage enables core site functionality. This site cannot function without it, so it can only be disabled by changing settings in your browser.

Cookies analíticos

ON
OFF

Quando você acessa nosso site, usamos o Google Analytics para coletar informações sobre sua visita. A aceitação deste cookie nos permitirá entender mais detalhes sobre sua viagem, e melhorar a forma como nós colocamos as informações na superfície. Todas as informações analíticas são anônimas e não as utilizamos para identificá-lo. O Google fornece uma opção de não inclusão no Google Analytics para todos os navegadores populares.

Cookies promocionais

ON
OFF

Compartilhamos notícias e atualizações sobre empresas e direitos humanos através de plataformas de terceiros, incluindo mídias sociais e mecanismos de busca. Estes cookies nos ajudam a entender o desempenho destas promoções.

Suas escolhas de privacidade para este site

Este site usa cookies e outras tecnologias de armazenamento da web para aprimorar sua experiência além da funcionalidade básica necessária.