Activists are calling on FIFA sponsors Coca-Cola, Adidas, Visa, Kia, Hyundai, McDonald's, Gazprom, and Budweiser to challenge alleged human-rights abuses at construction sites for the Qatar 2022 World Cup.

The petition is led by International Trade Union Confederation, the Trade Union Congress, Skins sportswear, and the New FIFA Now group.

So far, Coca-Cola and Visa have issued statements in response to the campaign.

Coca-Cola statement as reported by PR Week:

The Coca-Cola Company does not condone human rights abuses anywhere in the world.  We know FIFA is working with Qatari authorities to address specific labor and human-rights issues.  We expect FIFA to continue taking these matters seriously and to work toward further progress.

 

We welcome constructive dialogue on human-rights issues, and we will continue to work with many individuals, human-rights organizations, sports groups, government officials, and others to develop solutions and foster greater respect for human rights in sports and elsewhere

Visa statement as reported by PR Week:

We continue to be troubled by the reports coming out of Qatar related to the World Cup and migrant-worker conditions.  We have expressed our grave concern to FIFA and urge them to take all necessary actions to work with the appropriate authorities and organizations to remedy this situation and ensure the health and safety of all involved.