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์ด ํŽ˜์ด์ง€๋Š” ํ•œ๊ตญ์–ด๋กœ ์ œ๊ณต๋˜์ง€ ์•Š์œผ๋ฉฐ English๋กœ ํ‘œ์‹œ๋ฉ๋‹ˆ๋‹ค.

์ด์•ผ๊ธฐ

Pinocchio Awards

 

NGOs organise Pinocchio Awards to denounce contradiction between multinationalsโ€™ speech & actions on their social & environmental impacts; companies respond

Friends of the Earth France, in partnership with CRID et Peuples Solidaires - Action Aid France, organise the Sustainable Development Pinocchio Awards to "denounc[e] some multinational companies...[for] the social or environmental impacts of their activities, in complete contradiction with the sustainable development concept they claim to respect..."  The public awards ceremony will take place on 18 November 2014 in Paris.

Business & Human Rights Resource Centre invited the following companies to respond to allegations:

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๊ฐœ์ธ์ •๋ณด

์ด ์›น์‚ฌ์ดํŠธ๋Š” ์ฟ ํ‚ค ๋ฐ ๊ธฐํƒ€ ์›น ์ €์žฅ ๊ธฐ์ˆ ์„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค. ์•„๋ž˜์—์„œ ๊ฐœ์ธ์ •๋ณด๋ณดํ˜ธ ์˜ต์…˜์„ ์„ค์ •ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ณ€๊ฒฝ ์‚ฌํ•ญ์€ ์ฆ‰์‹œ ์ ์šฉ๋ฉ๋‹ˆ๋‹ค.

์›น ์ €์žฅ์†Œ ์‚ฌ์šฉ์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์€ ๋‹ค์Œ์„ ์ฐธ์กฐํ•˜์„ธ์š” ๋ฐ์ดํ„ฐ ์‚ฌ์šฉ ๋ฐ ์ฟ ํ‚ค ์ •์ฑ…

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๋ถ„์„ ์ฟ ํ‚ค

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๊ท€ํ•˜๊ฐ€ ์šฐ๋ฆฌ ์›น์‚ฌ์ดํŠธ๋ฅผ ๋ฐฉ๋ฌธํ•˜๋ฉด Google Analytics๋ฅผ ์‚ฌ์šฉํ•˜์—ฌ ๊ท€ํ•˜์˜ ๋ฐฉ๋ฌธ ์ •๋ณด๋ฅผ ์ˆ˜์ง‘ํ•ฉ๋‹ˆ๋‹ค. ์ด ์ฟ ํ‚ค๋ฅผ ์ˆ˜๋ฝํ•˜๋ฉด ์ €ํฌ๊ฐ€ ๊ท€ํ•˜์˜ ๋ฐฉ๋ฌธ์— ๋Œ€ํ•œ ์ž์„ธํ•œ ๋‚ด์šฉ์„ ์ดํ•ดํ•˜๊ณ , ์ •๋ณด ํ‘œ์‹œ ๋ฐฉ๋ฒ•์„ ๊ฐœ์„ ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ๋ชจ๋“  ๋ถ„์„ ์ •๋ณด๋Š” ์ต๋ช…์ด ๋ณด์žฅ๋˜๋ฉฐ ๊ท€ํ•˜๋ฅผ ์‹๋ณ„ํ•˜๋Š”๋ฐ ์‚ฌ์šฉํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. Google์€ ๋ชจ๋“  ๋ธŒ๋ผ์šฐ์ €์— ๋Œ€ํ•ด Google Analytics ์„ ํƒ ํ•ด์ œ ์ถ”๊ฐ€ ๊ธฐ๋Šฅ์„ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

ํ”„๋กœ๋ชจ์…˜ ์ฟ ํ‚ค

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์ด ์‚ฌ์ดํŠธ์— ๋Œ€ํ•œ ๊ฐœ์ธ์ •๋ณด ๊ณต๊ฐœ ๋ฒ”์œ„ ์„ ํƒ

์ด ์‚ฌ์ดํŠธ๋Š” ํ•„์š”ํ•œ ํ•ต์‹ฌ ๊ธฐ๋Šฅ ์ด์ƒ์œผ๋กœ ๊ท€ํ•˜์˜ ๊ฒฝํ—˜์„ ํ–ฅ์ƒ์‹œํ‚ค๊ธฐ ์œ„ํ•ด ์ฟ ํ‚ค ๋ฐ ๊ธฐํƒ€ ์›น ์ €์žฅ ๊ธฐ์ˆ ์„ ์‚ฌ์šฉํ•ฉ๋‹ˆ๋‹ค.